Uncle Ben's follows Aunt Jemima in move to phase out racial stereotypes in logos

  • By cvbizz
  • June 17, 2020
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Uncle Ben’s owner Mars is planning to change the rice maker’s “brand identity.”In a statement on its website Wednesday, Mars wrote that “now is the right time to evolve the Uncle Ben’s brand, including its visual brand identity, which we will do.””We don’t yet know what the exact changes and timing will be, but we are evaluating all possibilities,” Mars added.Earlier on Wednesday, Quaker Oats

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