The memes that flood Instagram and Twitter usually feature two similarly themed pictures side by side, one significantly better-looking than the other: The contrasting image is often an exaggerated inferior version, and depending on who made and shared the meme, one side will be tagged “Nigerian jollof,” the other side “Ghanaian jollof.”

On YouTube, there are both amateur and professionally produced music videos and diss tracks containing hyperbole describing one as the best and the other inferior. There is even