Inside the Rising Brand of Tua Tagovailoa

  • By cvbizz
  • July 31, 2020
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Before even stepping foot on an NFL field, Tua Tagovailoa has racked up major endorsement deals. He opened up to SI about the business side of football.

Being the center of attention is nothing new for Tua Tagovailoa, but you would never know that by talking to him. So far in his career, he has faced every challenge and earned just about every accolade possible: The No. 1 high school football player in the state of Hawaii, back-to-back national title game appearances at Alabama (coming off the bench to lead a comeback victory in the first one), overcoming the adversity of a serious hip injury last fall and then being selected fifth overall by the Dolphins in April’s draft. And throughout a tumultuous draft season, he remained soft spoken and humble.

The city of Miami was campaigning for the former Alabama star as early as January 2019. The first

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