In a Dangerously Cheesy Move, Cheetos Is Debuting Its Own Mac and Cheese

  • By cvbizz
  • August 6, 2020
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Kraft and Cheetos are focusing on macaroni and cheese sales

The pandemic has revealed a few things about what foods Americans crave when they have to stew in their stress indoors all day. Cookie and cracker sales are up, and quarantine baking also trended. So it’s probably no surprise that brands see a big opportunity in promoting mac and cheese.

Kraft is trying a new promotion, with a sweepstakes to win limited-edition boxes touting “breakfast” mac and cheese. It’s the

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